Returns, Exchanges & Adjustments

We want you to love our clothing as much as we do. If for any reason you are not completely satisfied with your purchase, please let us know and we will gladly replace or refund your purchase.

Returns General Rules

  • Returns or exchanges must be mailed within 30 days of receipt of your purchase.
  • We offer free returns on Continental U.S. orders.
  • Any items purchased under the Last Chance or Final sale sections are non-returnable & non-refundable.
  • Any and all items that have been laundered or altered in any way cannot be accepted for exchange or credit.
  • We are not liable for lost packages without tracking.
  • Please make note of the tracking number on the return label and keep it for your records.
  • Alternative is not liable for exchanges or returns sent without a return form enclosed.

Steps to Return or Exchange an Item

  1. Complete the return form included with your shipment and include it with the item(s) you are returning.
  2. Remember to indicate the style, color, and size of your replacement item(s).
  3. Place items you wish to return and return form in the original package. We have designed our packaging to be reusable, there is an additional strip of tape that allows you to reseal the package. If you don't have the packaging anymore, don't worry! You can use a different package, as long as it's unmarked.
  4. Affix our prepaid return label to the package, making sure no other tracking labels are showing.
  5. Please make note (TIP: Take a picture, it's the easiest way) of the tracking number on the return label and keep it for your records. You'll need this to insure your return.
  6. Leave it with with U.S. mail pick-up or drop off anywhere that accepts U.S. Postal shipments.

If you want to ship it yourself, please send it to the address below.

Consumer Returns Department
1650 Indian Brook Way
Building 200
Norcross, GA 30093

Store Returns

Currently our stores are not equipped to assist with online returns or exchanges. To ensure efficiency, please follow the process outlined here and on your return form. We appreciate your understanding as we work to improve the experience.

Refund Requests

Once the returned item is received, verified and processed by our returns department the original purchase price of your returned item(s) will be credited back to your original form of payment. Allow approximately two weeks for processing.

Exchange Requests

Once the returned item is received, we will immediately process a new order for your exchange, and ship it to you with no additional shipping charge. Allow approximately two weeks for processing.

Price Adjustments

Permanent Markdowns

In order to obtain a price adjustment on any item that has been marked down and added to our "Sale" section please contact us by e-mail at or call 877.747.2915 at any time within the 14 day window. Please include your order number in your email message. Once confirmed we will gladly refund the difference back to your original form of payment.

Promotional Markdowns

Promotions and other special offers occur all the time and are temporary. Items purchased with a promotional discount or through any form of promotional offer are not eligible for price adjustments under any circumstances.


The original discount or promotional code only applies to items where the same style originally purchased is being exchanged for a different color or size. If you choose to exchange the item for a different style, the discount from the original style purchased cannot be transferred to the new style.

We Make Mistakes Sometimes

Hey, we're not perfect (but we try)! If we've sent you the wrong or damaged item please contact us immediately through e-mail at or call us at 877.747.2915 and a Customer Service representative will assist you with a resolution.

You can also contact us Monday thru Friday between the hours of 9:00AM and 6:00PM EST via Live Chat.

Live help




Have questions

Our Customer Service team is available to assist you.

Call: 877.747.2915

Mon-Th: 9:00am-5:30pm EST
Fri: 9:00am-5:00pm EST